I’ve often said that success is hard but failure is easy but you can stack the odds in your favor by providing outstanding customer service to your clients. While this may sound obvious, these days it’s not so common and why customer service for most consumer and b-to-b goods and services has all but evaporated. That may sound bad but it’s really the good news for you. The best way to improve your own customer service is to turn your last personal customer experience around 180 degrees.

National Photography Month began in 1984 as part of something called the American Photography Celebration but later included the entire month of May. For a short time it was also the home of Take Your Camera to Work day that included a website funded out of my own pocket but faded after a few years

Whenever I’m with a group of photographers, like at one of my Coffee & Camera events some photographers tell me that they would like to try shooting portrait or glamour images but think they don’t have the right equipment and that makes it an unattainable goal for them. Nothing could farther from the truth…

When teaching at workshops, the number one question I get from students and one that usually permeates the entire event is a quest for perfect exposure.

The most important characteristics that any studio lighting system can have are the quality and quantity of its output. The kind of hardware you use can have an impact on both of these aspects but the quality of the light can further be affected by your choice of light modifiers