Photographer
& Writer
Joe Farace
Now includes
Joe Farace Shoots Cars.com
All of your favorite articles by Joe Farace in one place.
Saving the World One Pixel at a time
Blog Articles
Daily blog posts written for you with care from Joe Farace.
Adding Soft Light to Your Speedlight
I’ve always believed that a soft light source is a better choice for portraits than a hard one because it’s more flattering to the subject. You may not agree and that’s OK. One of the advantages of using soft light is that the portrait will usually require less retouching.
Low Ball And Other Ways to Go Broke
…how some photographers think that the only way that they can attract new clients is by giving them low-ball estimates that undercut their competition. These shooters are blind to the fact that short-term thinking like this does not build client loyalty and only reduces an operation’s profitability.
Film Friday: Capturing Panoramas
I don’t think it was a Christmas present, but once upon a time my old pal Jason gave me a Russian-made Horizon 202 rotating lens panoramic camera as a gift. The Horizon is an all-mechanical camera, no batteries included, no batteries needed.
About
My Story
At a time when everybody who writes a blog is an expert, I’ve have been writing about photography, cameras and studio lighting since 1981 and digital photography since 1989. I’m passionate about photography and if you would like to get some additional photo tips from all that experience…