Today’s Post by Joe Farace
“In this strange new world where so many of us—still—take life for granted, I’m glad and thankful too for being alive for another year.”—Joe Farace
I don’t know if anybody will have the time to read this post today but it includes some thoughts that I felt I had to share with you as we prepare to jump into 2021.
In all of the writing that I have done for my books, magazine stories as well as this blog I’ve always tried to be honest with my readers with my opinions on the pros and cons of any of the cameras and lenses that I used, tried and written about. It didn’t matter to me whether these approaches to photography were done for therapy (like this blog) or for publication because I feel that not doing so honestly would be doing my readers a disservice.
That’s why no manufacturer, their representatives or agencies has ever paid me in money or merchandise to say what they wanted me to write; to say anything other than what I believed in my heart to be true. This approach to photographic ethics has, as I’ve found to my chagrin over the past forty years, had an adverse affect on my income and visibility as a writer or, God help me, a photographic personality.
Because of the changes in how photographers not only work but how they consume information as well as how the pandemic has effected everything in society, the photo magazine scene and photo book publishing industries have imploded removing a traditional outlet for me to reach out to photographers. That’s why I wanted an uncensored and creative outlet for my writing but more importantly wanted to let my original book and magazine readers know that I was still alive, had images to share and something to say about this hobby and avocation that we all love.
This and all my previous blogs have accomplished part of that goal and while these days it is impossible to create a truly uncensored blog without nanny software dropping the hammer on writer/photographers, like myself, who may produce images this censoring software, that’s used by thousands of companies and institutions, won’t permit. (Don’t even get me started about censorship on social media…) Consequently I do what I can within this format to express what I truly and honestly feel and share images that, I hope, combines the best of both the art and craft of photography.
While this blog remains free to access, it’s not free to produce. There are costs associated with producing it from the cost of domain renewals, server space and software that both runs and protects the site. My Webmaster, Tim Fiedler, has to be paid to keep this and my car photography site/blog up and running and unencumbered by the inevitable software and security issues that plague all on-line activity.
Yes, there are a few sponsors here but I don’t have the kind of personal sponsors that many manufacturer-paid bloggers have who pay them to write and speak favorable things about their gear and help these companies sell their products. The sponsors you see here are companies that are owned and run by people who respect what I do and my ethical approach to photographic writing. These current, and all of my former sponsors, never tell/told me what to write and what to say about their products or their competitor’s products.
Sales pitch: If you own a company and would like to be a sponsor of this blog or my car photography website, please click here and I will let you know how affordable it can be. So much so that even a single sale of one of your items would recoup all of your investment.
And with that little begging out of my system for all of 2021, I would like to wish each and every one of you a Happy New Year and may it be better, much better, than this mess of 2020 that, thank goodness, is finally going to be behind us.